Campaign Toolkit

Please feel free to copy and paste any of the language and links you see here -- that's what they're for!

Sample E-mail to Friends and Family:

The most important part is the beginning, bc it's about YOU! You can use as much or as little of this email as you want.

Dear friends and family,

For the last XXX(fill-in) years, I have been involved with a dance company called Capitol Movement. With them, I've performed <HERE> and <HERE>, and it's been incredible to be able to continue doing something I love so much: dance!

But the COOLEST thing about Capitol Movement is their unwavering commitment to serving others, and to building better lives through dance. I'm proud to help them do that, and I'd love it if you would, too!

This August, CMI dancers will once again partner with Armed Forces Entertainment to perform for the men and women of our military who are stationed overseas.

I have a page set up to help me reach my goal of raising $X,XXXXX for Capitol Movement. Your donation will allow CMI to hire choreographers, repair and buy new costumes, and train dancers like me who will repeat our military appreciation tour again in 2014.  With a focus on low-income youth, Capitol Movement also provides free dance education programming through partnerships with DC public schools, ongoing performance opportunities, and scholarships for young dancers in need. Still not sure you want to donate? Well, I'm proud ot share that to date, we have:

• Performed for American troops and their families in Greece, Spain, Portugal and Egypt
• Welcomed 5,000 DC public school students and 100 senior citizens to the final dress rehearsal of our annual Capitol Movement Project for free at the Lincoln Theater, the Kennedy Center, the Shakespeare Theatre, and the Lisner Auditorium.
• Introduced more than 3,000 children to dance through our free summer dance camps and long-term training programs in partnership with DC Public Schools.
• Provided 21 dancers with scholarships to study at elite training programs across the country
• Provided 100 dancers with scholarships to participate in our youth company CMI Kidz, Capitol Movement Studio classes, and the Capitol Movement Pre-Professional Company.

Tickets sales help, but it’s philanthropic support from individuals like you that allows us to continue bringing much-needed access to the performing arts to low-income communities, and more recently to our troops overseas. Please give as much as you can and know that every dollar has an impact on the lives of so many!

Last but not least, please share this email and this link (YOUR FUNDRAISING PAGE LINK) with your friends and family to help me reach my goal.

Love Always,

YOU!

 Sample Facebook Updates:

I need your help to raise $xxx towards Capitol Movement's $20,000 campaign around their upcoming international military appreciation tour! Support our troops, support dance, and support me :) Find out more here: http://www.crowdrise.com/EntertainingourTroops/fundraiser/rachelmlinarchik

(the link above can and should be YOUR personal fundraising page link--it's better if it is! Sign up for your crowdrise page and join the fundraising team HERE by clicking on the bottom right where it says "fundraise for this campaign" OR click "The Team" tab at the top, then "Join the Team)

Sample Tweets:

Help me raise $1k towards @CapitolMovement $20k campaign to support our military appreciation tour! Give here: http://ow.ly/m4ilc

Support our troops and support me by checking out my new page! http://ow.ly/m4ilc #SupportOurTroops w @CapitolMovement

Love dance? Love supporting our troops? Help me do both here: http://ow.ly/m4ilc  #SupportOurTroops

Again, the links can be to your OWN fundraising page-- your friends and family want to see your page and your pictures :)

Other Cool Things You Can Do to Help This Campaign be a Show-stopping Success!

• Retweet and re-post any Facebook and Twitter updates from Capitol Movement, and ask your friends to do the same!

• On Instagram? Let your followers know about your new fundraising page by uploading a screen capture and telling them!

• Got a video of you in class? Add it to your fundraising page so your friends and family can have a glimpse into why you love Capitol Movement!

• Like throwing parties? Throw one this summer to benefit this campaign, and we will have a few of our dancers or staff members come out to join you and meet your guests, friends and family! They might even do a little performance, you never know...

• Leave a comment below with your own idea about how to promote or improve this campaign!

   

  You can also find photos to borrow on our facebook: https://www.facebook.com/CapitolMovementInc
  
  
  or on Instagram:
  http://instagram.com/capitolmovement#